***Please see attached photo of “The Post”, Saratoga’s newest after hours hot spot; photo credit:
Friday, August 6, 2010
Contact:
mbardack@edlewi.com or cmerrill@edlewi.com
Newly christened dining area highlighted by racing celebrity meet-ups, daily specials and prizes
Comprised of the track’s three newest culinary players – Shake Shack, Blue Smoke & The Paddock Bar – The Post is adorned by two matching 10-foot poles at the entrance to Saratoga’s newest hospitality area that call to mind the track poles traditionally positioned at the finish line.
The Post is a tribute to two classic race course terms - the “Call to the Post,” which signals all horses to make their way to the starting gate minutes before the start of a race; and the “Post Parade,” which is the horses’ procession in front of the grandstand before a race.
“In racing lore, ‘The Post’ is known as where it all begins. At
The Paddock Bar will complement its offerings with daily drink specials from 5 to 6:30 PM, including $4 drafts.
Thoroughbred enthusiasts can belly up to the bar alongside some of the industry’s most popular figures with weekly celebrity meet-ups Thursday evenings at The Paddock Bar.
In addition to the after-hours fun, racing fans will have two chances a day to win special Blue Smoke and Shake Shack dining packages (think mouthwatering pulled pork sandwiches and delicious ShackBurgers). Two track guests a day will be randomly selected; winners announced on the infield video boards.
Operated by Union Square Events, Shake Shack, Blue Smoke and The Paddock Bar are the result of a multi-year partnership between the New York Racing Association (NYRA) and celebrated restaurateur Danny Meyer’s Union Square Hospitality Group (USHG) to create a unique culinary experience at historic Saratoga Race Course. The partnership reflects Union Square Events recent growth, diversification and evolution from a single-focus catering operation to one that also specializes in producing large scale events and premium culinary solutions for sports and cultural institutions. Union Square Events (formerly Hudson Yards Catering) has earned acclaim as an innovative hospitality leader for its role in creating and operating USHG’s culinary offerings at The New York Mets’ Citi Field, and also for Public Fare, its open-air cafe at the Public Theater at The Delacorte in
About Union Square Hospitality Group
Danny Meyer’s Union Square Hospitality Group (USHG) includes some of New York City's most beloved establishments: Union Square Cafe, Gramercy Tavern, Eleven Madison Park, Tabla, Blue Smoke/Jazz Standard, Shake Shack, The Modern, Cafe 2 and Terrace 5, located at The Museum of Modern Art, El Verano Taquería and Box Frites (both at Citi Field), Maialino, Union Square Events and Hospitality Quotient, a learning business. USHG is best known for its blend of excellent food and its unique style of warm hospitality. Actively involved in the community, USHG and its employees are committed to extending its enlightened hospitality beyond the walls of its restaurants. The company supports an array of hunger relief organizations including Share Our Strength and City Harvest; civic organizations such as NYC & Company, Union Square Partnership, and the Madison Square Park Conservancy; and other causes including the Hospice Unit at
About NYRA
Founded in 1955, and franchised to run thoroughbred racing at
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FOR FURTHER INFORMATION, CONTACT:
Ed Lewi Associates •
ELA Main Office: (518) 383-6183 • FAX (518) 383-6755 (Mon. – Fri., 9 a.m. – 5 p.m.)
Weekend Numbers: M. Bardack Cell (518) 867-7943, or C. Merrill Cell (518) 867-2440
E-mail: mbardack@edlewi.com or cmerrill@edlewi.com
