Thursday, February 23, 2012

News Release: New FairGroundsRaceCourse.com Now Live

1751 Gentilly Blvd.,   New Orleans, LA 70119   www.fairgroundsracecourse.com

 

FOR IMMEDIATE RELEASE

 

Contact: Jim Mulvihill, Communications and Pari-Mutuel Marketing Manager, 504.948.1233, james.mulvihill@fgno.com

 

 

NEW FAIRGROUNDSRACECOURSE.COM NOW LIVE

 

NEW ORLEANS (Thursday, February 23, 2012) – FairGroundsRaceCourse.com, the official website of Fair Grounds Race Course & Slots, re-launched today with a new design and a more intuitive layout.

 

“Visitors to FairGroundsRaceCourse.com will find their way to the information they need in less time and with fewer clicks,” said Senior Director of Marketing Mark Conner. “Whether it’s handicapping data, slots promotions or Starling Racing dates, our guests will now be able to navigate the site much more efficiently. We’ve revamped and streamlined the architectural mapping of the site while enhancing the overall content.”

 

The new website is divided into three primary sections reflecting Fair Grounds’ main businesses: “Slots” for details on Fair Grounds’ state-of-the-art slot facility and its 620 machines; “Racing” for information on Thoroughbred and Quarter Horse racing at the nation’s third-oldest racetrack; and “OTB/Video Poker” for specifics on the 10 Fair Grounds OTB Casino locations throughout Southeast Louisiana, nine of which offer Video Poker.

 

Among other changes FairGroundsRaceCourse.com visitors will notice are an improved Online Store, with Fair Grounds logo apparel and other gifts for mail-order purchase; a “live” tote board with real-time odds and wagering data, plus video race replays; an enhanced Group Sales and Visit information repository with integrated RFP links; and a Community Relations page detailing Fair Grounds’ latest charitable giving. 

 

FairGroundsRaceCourse.com is also accessible at FGNO.com.

 

About Fair Grounds Race Course & Slots

Fair Grounds Race Course & Slots, the nation’s third-oldest racetrack, has been in operation since 1872. Located in New Orleans, Fair Grounds is owned by Churchill Downs Incorporated (NASDAQ Global Select Market: CHDN); it also operates a slot-machine gaming facility and 10 off-track betting parlors throughout southeast Louisiana. The 140th Thoroughbred Racing Season continues through April 1, 2012, highlighted by the $1 million Louisiana Derby for Kentucky Derby hopefuls on April 1. More information can be found online at www.FairGroundsRaceCourse.com.

 

-FG-

 

 

 

___ 
 
James J. Mulvihill
Communications & Pari-Mutuel Marketing Manager
Fair Grounds Race Course & Slots
A Churchill Downs Incorporated Company

1751 Gentilly Boulevard, New Orleans, LA  70119

504.948.1233 [office]
504.481.8770 [cell]

Louisiana Derby Preview Day Presented by Lamarque Ford Feb. 25
Fair Grounds Oaks Day March 31
Louisiana Derby Day (Closing Day) April 1

Starlight Racing Feb. 24, March 16 and March 30

www.FairGroundsRaceCourse.com/Media

 

 



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