Tuesday, September 25, 2012

FORWARDING: TVG'S SPONSORSHIP OF THE TVG JOCKEY CLUB GOLD CUP INVITATIONAL TO FEATURE "BE A STAR ON TVG"

TVG’S SPONSORSHIP OF THE

TVG JOCKEY CLUB GOLD CUP INVITATIONAL

TO FEATURE “BE A STAR ON TVG”

 

LOS ANGELES and NEW YORK, September 25 – As part of its sponsorship of the Grade I, $1 million TVG Jockey Club Gold Cup Invitational, scheduled for Saturday at New York’s Belmont Park, TVG, America’s Horseracing Network, will give racing fans who attend the race the opportunity to “Be A Star on TVG.”

 

The promotion will offer fans the chance to be part of the “virtual” TVG broadcast set, located on the main floor of the Belmont grandstand between the paddock and finish line entrances. That set will include a green screen that fans can stand in front of to be superimposed onto the actual broadcast set with TVG’s Christina Olivares Blacker and Paul LoDuca, who will be on-site covering the races. Anyone taking part in “Be A Star on TVG” will receive a TVG hat and a personalized photo of their “appearance.”

 

“Be A Star on TVG” is part of the all-day “Super Saturday” festivities, which TVG and its partner, the New York Racing Association, have developed to make the biggest event on Belmont Park’s fall calendar a memorable and fun experience.

 

The TVG Jockey Club Gold Cup Invitational is part of the “Breeders’ Cup Win and You’re In” program, with the winner earning an all expense paid spot in the Breeders’ Cup Classic. 

 

“We are delighted to partner with NYRA as title sponsor of the TVG Jockey Club Gold Cup Invitational,” said Don Scott, TVG vice president of marketing. “This is yet another example of the TVG brand becoming closely associated with one of racing’s premier events.”

 

“Super Saturday is the premiere race day of the Belmont Park fall meet. NYRA is thrilled TVG is enhancing Super Saturday by offering on-track promotions that will complement the outstanding graded stakes action and delivering all of the day’s races to the homes of thoroughbred racing fans throughout the United States,” said NYRA President and Chief Operating Officer Ellen McClain.

 

In addition to the TVG Jockey Club Gold Cup Invitational, TVG also serves as title sponsor of one of the major races at NYRA’s Saratoga meet, the TVG Coaching Club American Oaks.

 

Belmont Park’s Super Saturday program features six graded stakes with combined purses totaling $3.4 million. Along with the TVG Jockey Club Gold Cup Invitational they are the Grade I, $600,000 Joe Hirsch Turf Classic Invitational; the Grade I, $600,000 Flower Bowl Invitational; the Grade I, $400,000 Beldame Invitational; the Grade I, $400,000 Vosburgh Invitational and the Grade II, $400,000 Kelso Handicap. TVG will air the entire program, with the TVG Gold Cup Invitational scheduled for 5:46 p.m. The race will be simulcast on Prime Ticket, MSG+ and MASN.

 

TVG, a subsidiary of Betfair Group plc, the premier e-gaming betting community, is among the most widely distributed horseracing networks in the world. TVG is one of the largest legal online gaming companies in the US, accepting over $650 million in wagers in 2011. The company has demonstrated its commitment to the racing industry, its owners, tracks and fans through sponsorship of several preeminent races including the TVG Pacific Classic and the TVG Jockey Club Gold Cup.

 

End

 

Jeff Shapes

Conover Tuttle Pace

(203) 249-9202

jshapes@ctpboston.com

 

Don Scott

TVG

(310) 242-9530

dscott@tvg.com